Making of Clue Ones

project
&CRIME unveils the artisanal craftsmanship behind its luxury handbags through visually engaging videos and immersive storytelling techniques.

&CRIME is a prominent Mexican handbag and accessory brand, renowned for its bold statement in the fashion industry. To showcase their artisanal manufacturing process, the brand sought to create a video highlighting the meticulous craftsmanship involved, emphasizing the handmade nature and premium quality of their products. The solution involved producing a visually engaging video with close-up shots to accentuate details, warm and theatrical color grading, immersive sound design, and a soft, romantic English voice-over by Nicky Griffiths to evoke a sense of craftsmanship and luxury.

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Fernando Casanova
Creative Director & Founder